Creating decor that conveys the brand's values: the key to a successful collaboration.

Apr 18, 2022

"Today, I wanted to present to you my collaboration with the pretty women's ready-to-wear brand PALEM . Our collaboration is above all a meeting between two accessible companies, listening to their customers. I worked alongside them on the personalized decoration of their various stores firstly, the Singapore stores, then recently, the Dubai store. We wanted the same atmosphere that reflects the brand's DNA, an Endless Summer atmosphere. to take each customer on a journey My work consisted of immersing myself in the world of the brand, immersing myself in the beautiful history of PALEM , the origin of the name, the motivations of the founders... Little by little, over the course of time! my explorations and our discussions, the decor comes to life, the colors are revealed and the curves take shape. This visual was designed exclusively for them, in their image, a naturally PALEM decor.
The result lived up to our common expectations and the journey has only just begun: here we are today embarking together on other great collaborative adventures!" LouiseM

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Creating decor that conveys the brand's values: the key to a successful collaboration.

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